COVID, Chaos, and Coming Back Strong

I think it’s safe to say that many, if not most, people in the USA, let alone the rest of the world feel a bit like the rug has been pulled from beneath our collective feet. I’ve also seen a lot of people comment that this year has felt much like the movie Jumanji; we’re leveling up to some new, terrible reality with each passing month. (Full Disclosure: I’ve never seen Jumanji, but I probably should watch it if I’m going to reference it in a post, no?) Business owners and employees alike are on tenterhooks as we watch events around the globe and at home. This is leaving many of us at a loss for words and ideas. I’m a big fan of meditation. In today’s post, I’m going to ask three questions to get your creative juices flowing when it comes to your business in this precarious time similar to what you’d contemplate during a meditation session. How is your business doing right now? Honestly, how is your business doing? Great? Alright, but could it be better? Not dead yet? Are you ready to call the coroner? Thankfully, running a business is not like “Fight Club.” What happens at your business should not stay within the confines of your office. Your customers want to know what’s happening, what you’re doing, and likely, what they can do to help. In the last few months in the Madison, Wisconsin, area, I’ve witnessed some tremendous steps taken by patrons of various […]

Business Blogging in Five Easy Steps

Woman with Laptop at Business Team Meeting

I see you there, procrastinating by scrolling through social media when you should be writing your company’s business blog post. I get it because I’ve been there; sometimes sitting down to write a blog post is like standing before a climbing wall when you haven’t done more than a casual stroll around the block in recent memory. So, not only do you have to write something, but you’re probably not even sure what exactly you should write about. I’m here to help.